Ski resorts closed but skiing nostalgia alive and well
At the edge of the piste, Saas Fee, approximately 1965. (Art Institute Bruges, Meiringen, Swiss Alpine Museum).
Alpines Museum der Schweiz
Photo shooting of a woman in a bikini on the runway in Crans Montana, 1965. (Art Institute Bruges, Meiringen, Swiss Alpine Museum).
Alpines Museum der Schweiz
Ski poles from the museums collection,1900-1990. (Swiss Alpine Museum).
Alpines Museum der Schweiz
Après-Ski on the Rigi, around 1980. (Art Institute Bruges, Meiringen, Swiss Alpine Museum).
Alpines Museum der Schweiz
Weaving through deep snow, 1980. (Art Institute Bruges, Meiringen. Swiss Alpine Museum).
Alpines Museum der Schweiz
Left: A collection of Skis, right: Artwork by the artist Lois Hechenblaikner; '30g ski boot sawdust'. (Swiss Alpine Museum).
Alpines Museum der Schweiz
Photo montage for advertising Saas Fee, 1974, (Art Institute Bruges, Meiringen, Swiss Alpine Museum).
Alpines Museum der Schweiz
Family ski school on the Melchsee Frutt, around 1965. (Art Institute Bruges, Meiringen, Alpines Museum of Switzerland).
Alpines Museum der Schweiz
The legendary open cable car 'télébenne', from Moléson-Village to La Vudalla, around 1965. (Art Institute Bruges, Meiringen, Swiss Alpine Museum).
Alpines Museum der Schweiz
Ski storage in the specialist ski sport shop in Meiringen, around 1965. (Art Institute Bruges, Meiringen, Swiss Alpine Museum).
Alpines Museum der Schweiz
When the Swiss government decided to lock down the country in mid-March, some ski resorts at first refused. Skiing is not only economically vital in many parts of the Alps, but is also part of the Swiss DNA, especially for older generations.
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Born in England, I've lived in Switzerland since 1994. I trained as a graphic designer in Zurich between 1997 – 2002. More recently I have moved on to work as photo editor and joined the team at swissinfo.ch in March 2017.
Before the coronavirus crisis hit Europe, an exhibition opened at the Swiss Alpine Museum called “The Lost and Found of Memories”, to showcase old ski gear and trophies, and even x-rays of bones broken in skiing accidents. Many of the objects were donated by the public.
Like all cultural institutions in the country, and across Europe, the Alpine Museum has had to close its doors as part of the lockdown. However, choice bits can be viewed on the museum’s websiteExternal link, or seen in a book made especially for the exhibition. It is a collection of postcards harking back to the decades when skiing was a passion – not just a pastime – for the Swiss.
The number of days people spent on the ski slopes declined dramatically from the 2008/09 season to 2016/17. Interestingly, the under-30s are rediscovering the sport, joining the baby boomer generation in keeping ski resorts busy.
Climate change has also had a significant impact on skiing’s popularity. In recent years, only high-altitude resorts have had enough snow – or weather cold enough to make snow – to keep their slopes open. For many Swiss, they at least have memories of the days when, according to the lyrics of a popular tune, “everyone skied”.
‘Schnee von gesternExternal link‘, is a new book on ski culture, with pictures taken from the Swiss Alpine Museum collection.
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If you want to start a conversation about a topic raised in this article or want to report factual errors, email us at english@swissinfo.ch.
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You can find an overview of ongoing debates with our journalists here. Please join us!
If you want to start a conversation about a topic raised in this article or want to report factual errors, email us at english@swissinfo.ch.