Winners and losers in Swiss tourism

The strong franc has scared off many American and European visitors who once came to the alpine country in droves. Classic tourist destinations have been hardest hit. But Swiss cities have found ways to continue drawing crowds. (SF/swissinfo.ch)

This content was published on August 18, 2012 - 13:19

1 minute

You can find an overview of ongoing debates with our journalists here. Please join us!

If you want to start a conversation about a topic raised in this article or want to report factual errors, email us at english@swissinfo.ch.

Read more

More

Jungfrau Railway is still on top

This content was published on Jul 31, 2012 In its first full year in operation, 1913, the Jungfraujoch attracted 42,880 tourists; last year 765,000 made the unique rail trek to “The Top of Europe”. On a midweek summer’s day swissinfo.ch joined the throngs of passengers expertly herded up and down the route every half an hour, 48 minutes each way. The pace of…

Read more: Jungfrau Railway is still on top

More

Keeping a positive spin on Switzerland’s image

This content was published on Jul 25, 2012 Dedicated to promoting a positive image of Switzerland abroad, Presence Switzerland, has recently begun using state-of-the art technology – developed by a company which created a similar programme for Israeli security agency Mossad – to monitor when, why and by whom Switzerland is mentioned by foreign media outlets. Nicolas Bideau, head of Presence Switzerland, describes…

Read more: Keeping a positive spin on Switzerland’s image

More

Heidi’s wholesome message still winning fans

This content was published on Jul 12, 2012 “If Heidi is so popular today, it is because it demonstrates an ecological sensibility, long before the term was coined, which chimes with current health trends,” according to Geneva literary professor Jean-Michel Wissmer. “Everywhere we turn someone is trying to sell us the mountains with the claim that the air is purer, the flowers more…

Read more: Heidi’s wholesome message still winning fans

External Content

Your subscription could not be saved. Please try again.

Almost finished... We need to confirm your email address. To complete the subscription process, please click the link in the email we just sent you.

Discover our weekly must-reads for free!

Sign up to get our top stories straight into your mailbox.

The SBC Privacy Policy provides additional information on how your data is processed.

I consent to the use of my data for the SWI swissinfo.ch newsletter.

See all newsletters