Saturday 13.03.2010
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Can an image campaign save Switzerland?

Iwan Rickenbacher says a good image can only be developed through a long-term PR effort

As Switzerland’s cherished bank secrecy comes increasingly under pressure, the Swiss government has to decide whether now is the time to bring in PR professionals.

swissinfo.ch spoke to communications expert Iwan Rickenbacher, an honorary professor at Bern University, about the damage to Switzerland’s image, and what Presence Switzerland – the government’s PR agency – should be doing about it.

Calmy-Rey says the council has “not yet been able to deploy its full potential" 05.03.2010 - 21:26

Swiss weigh in on Human Rights Council debate

Amid attacks and praise for the Human Rights Council, Switzerland has called for a special meeting to step up debate on the United Nations body.

Geneva chief prosecutor Daniel Zappelli says the mugshot enquiry is a “priority” but the “monumental” job is complicated by Swiss laws 05.03.2010 - 13:36

Hannibal mugshot enquiry could close Libya row

As the diplomatic row with Libya continues, attention is being focused on the Geneva investigation into the leak of police mugshots of Hannibal Gaddafi.

Taliban militiamen stone a man convicted of homosexual acts by knocking down a wall onto him 04.03.2010 - 13:43

Gay asylum seekers receive legal knock-back

A motion to give legal recognition to people who are persecuted because of their sexual orientation has been roundly rejected by the House of Representatives.

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Swiss banking secrecy under fire

76 years after it was introduced, Swiss banking secrecy is under more pressure than ever before.

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