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Anti-trust authorities probe Coke deal

Coca-Cola and Feldschlösschen are suspected of breaching anti-trust rules Keystone

The Competition Commission has launched an anti-trust investigation into a distribution agreement between Coca-Cola and Switzerland's largest beverages distributor, Feldschlösschen.

This content was published on November 21, 2000 - 12:12

The Commission said in a statement on Tuesday that it was probing claims that the section on supplying hotels, restaurants and cafes could be anti-competitive.

The investigation will examine in particular whether competitors' products were being sold on discriminating terms.

The Commission noted that Coca-Cola's Sprite, Fanta and Coke brands had a strong market position in Switzerland, while Feldschlösschen was the country's largest distributor.

Feldschlösschen's agreement with Coca-Cola replaced a similar accord with Pepsi.

Feldschlösschen is Switzerland's largest brewer and is being bought by Denmark's Carlsberg in a deal worth SFr870 million ($486 million).

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