Swiss food producers promote the national label far and wide - to sell cheese, chocolate and food innovations.
The Swiss food industry is made up of both international firms and small and medium-sized enterprises (SMEs). Global leaders like Nestlé employ around 250,000 people around the world and produce a diversity of food products. At the other end of the scale, mountain farmers and tradesmen produce traditional goods. These producers all promote the Swiss-made label, whether they are selling cheese, chocolate or the innovative food of the future.
97% of Nestlé's staff is employed outside of Switzerland.
57% of the country's chocolate production – 160,000 tons in 2005 – was shipped abroad.