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Picture me

Today's self-confident "digital generation" loves to be photographed.

Young, trendy and very self-assured, today’s youth know how to get attention. They are totally at ease when dealing with images, having grown up with smartphones and Facebook. For their book “Neue Menschen” (New People), photographers Rico Scagliola and Michael Meier captured many young Swiss digital natives. The border between reality and fantasy is thoroughly blurred. (publisher: Edition Patrick Frey).

A smartphone displays the SWIplus app with news for Swiss citizens abroad. Next to it, a red banner with the text: ‘Stay connected with Switzerland’ and a call to download the app.

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SWI swissinfo.ch - a branch of Swiss Broadcasting Corporation SRG SSR