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Sunrise makes a million

Sunrise - a force to be reckoned with Keystone Archive

One of Switzerland's major players in the mobile telecom market, Sunrise, has announced that it now has one million customers.

The company said in a statement that with one million customers this “clearly puts Sunrise at the number two position on the Swiss mobile services market.”

The Swiss telecommunication market has been gradually opened to competition over the past few years.

This has seen the gradual erosion of the monopoly of the still majority state-owned telecom giant, Swisscom.

Sunrise’s mobile business, which was formerly known as diAx, launched its mobile services on the newly liberalised Swiss telecommunications market back on December 1, 1998.

“Thanks to a wide range of special services, innovative offers and satisfying customer service, the number of Sunrise customers has been increasing constantly,” the company added in its statement.

The sunrise mobile network covers 97% of the Swiss population.

Meanwhile, Swedish telecoms equipment maker Ericsson said in a statement on Wednesday that it had been chosen as the supplier of a third generation mobile network by Swiss operator Sunrise.

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