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Chinese develop taste for Swiss chocolate

Exports of Swiss chocolate products soared in the first half of the year amid increasing consumer demand in China.

Chocosuisse, the umbrella organisation of the Swiss chocolate industry, said exports to China rose from just two tons in 2001 to 308 tons last year.

This represents an increase in value to SFr2.1 million ($1.9 million) from SFr57,000 seven years ago.

The organisation said China imports primarily premium chocolate from Switzerland, as only a small segment of consumers can afford the products.

China currently makes up just one per cent of the chocolate market with a turnover of about SFr1 billion, but it is expected to grow significantly, according to the organisation Sweets Global Network.

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