The world's largest watchmaker, Swatch Group, notched up 2010 sales of SFr6.44 billion ($6.7 billion), another record year for the group.This content was published on January 19, 2011 - 08:20
In a statement, Swatch said the increase was +21.8 per cent over 2009 and +12.7 per cent over the previous record year of 2008.
On Wednesday, Swatch said it was upbeat on its prospects for 2011 despite the strong Swiss franc.
There was big demand for Swatch Group products, including plastic Swatch watches and many high-end brands, especially in Asia, but also in Central Europe and the Middle East.
Swatch said the demand for luxury brands, in particular, had surged again. But the other price segments also reported significant growth rates in 2010.
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