A public campaign has been launched to boost the number of organ donations in Switzerland.
The Federal Office of Public Health said the aim of the three-year operation was to raise awareness of the importance of donations. The government has set aside CHF3.5 million ($3.5 million).
Last year a record number of organ donors was registered, with 18.6 per one million residents. The authorities hope to increase the number to 22 by 2021.
About 80% of the population is apparently in favour of organ donations, but only very few of them let their families know about it, according to a statement published by the health office on Monday.
Campaigners warn that families might face difficult situations if they are not sure whether a deceased person gave consent to an organ donation.
Last October the Swisstransplant foundation opened an organ donor register, 12 months after a people’s initiative was launched aimed at promoting organ donations. If successful in a nationwide vote, organ donations would be based on presumed consent, reversing the current opt-in policy, which requires explicit consent by potential donors.