Navigation

Lego to close Swiss factory with loss of 390 jobs

Workers at Lego's Baar plants face the sack Keystone

Europe's largest toy-maker, Lego, is to close its production site at Baar in canton Zug with the loss of 390 jobs. The Danish company announced on Thursday that it plans to shut the site by the middle of next year.

This content was published on March 1, 2001 - 17:19

The move is part of a global reorganisation forced on the group by mounting losses.

Analysts say the company had losses of around SFr200 million ($120 million) last year as Lego's world-famous building blocks lost further ground to more fashionable computer games.

The factory in Baar currently employs around 445 people. Around 30 will take early retirement, while another 20 will be placed in Lego's factory at Willisau in canton Lucerne. The rest of the workforce will be made redundant.

Another 580 jobs are to go at other Lego sites in Denmark, the United States, Germany and Hungary.

Announcing the job cuts, the company's CEO Poul Ploughman said last year had been "absolutely disastrous" for the company.

But he said the restructuring programme should lead to a turnaround.

swissinfo with agencies

This article was automatically imported from our old content management system. If you see any display errors, please let us know: community-feedback@swissinfo.ch

Comments under this article have been turned off. You can find an overview of ongoing debates with our journalists here. Please join us!

If you want to start a conversation about a topic raised in this article or want to report factual errors, email us at english@swissinfo.ch.

Share this story

Join the conversation!

With a SWI account, you have the opportunity to contribute on our website.

You can Login or register here.