Berne museums join forces in marketing drive

Museums in the city of Berne have for too long been living in the past, at least when it comes to marketing. That's why they have come together on the eve of the 21st century to boost their image and attract new visitors.

This content was published on December 22, 1999 - 17:47

This article was automatically imported from our old content management system. If you see any display errors, please let us know: community-feedback@swissinfo.ch

Share this story