Alexandra Gföhler

Social Media Manager

I manage Swissinfo’s social media channels in German, French and Italian. As a social media manager and digital content specialist, I curate the latest news, analyses and explainers on politics and culture for the Swiss diaspora in the Swiss languages and in English.

German Department

A man dressed in a holly costume is wrestling with a man dressed as an elderly man.

Swiss oddities

Eierläset: Switzerland’s craziest spring tradition

This content was published on Apr 17, 2026 In some Swiss villages, spring isn’t simply expected – it’s fought for.

Swiss Abroad

Switzerland unveils the world’s first e‑skis

This content was published on Mar 7, 2026 A Swiss company has launched the E‑Skimo, a pair of battery‑powered skis designed to help even less experienced skiers.

Swiss Politics

Swiss voters to decide on initiative to reduce the media licence fee

This content was published on Feb 12, 2026 On March 8, the Swiss will vote on an initiative that wants to almost halve the Swiss Broadcasting Corporation (SBC)’s television and radio licence fee.